Tell people about what you, your expertise and experience. Think about what you would want to see on this page if you were looking at an about page. This is your chance to tell about how you are qualified to serve them.
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Always write benefits over features. Mention all the benefits or services with some real examples. Focus on how you can help and benefit your user. Use simple words so that you don’t confuse people. Say as much in as few words as possible.